Generation Y, also known as Millennials, refers to the cohort of people born roughly between 1981 and 1996. This generation is characterized by their familiarity with technology, as they grew up during the rise of the internet, social media, and mobile devices. Millennials are known for their value on work-life balance, desire for meaningful work, and preference for collaborative and flexible work environments.
For example, a company seeking to attract Generation Y talent might implement policies such as remote work options, flexible hours, and opportunities for professional development. This approach caters to Millennials’ expectations for a supportive and dynamic work culture that aligns with their lifestyle and career aspirations.
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